In the last post we came to the conclusion that we had found an interesting story to write about. So ✅ on that. But how do you take it from there? How do you go from the idea of a book to actually have a book out there? There are probably many ways to go about producing a book and there are probably ways which are considered more or less good. This is my way of doing it.
So I knew I had the elements required (beer, music and interesting people). But what I did not know at first was how to write a non-fiction mini-biography about not only one person, but two. Add to that the brewery which is the main thread and the theme of the book, as well as the fact that I did not know about The Halo Effect until a few days prior to the first interview session with Daniel. I soon realized that I needed to structure the book and divide the story into sub-themes before starting to gather material and write.
After a number of interviews, several photo sessions and attending all events possible, we had four hours of recorded interviews and thousands of pictures to work with. It did not take long to realize that we hade too much information and too many pictures to fit in one book. One would perhaps think that it would be easier compared to having too little material. But I am not sure about that. Having too much means that I need to choose which stories will be included and which will not. I do not want to deprive you from any of amazing things I have experienced during the process of the book.
Today, almost a year after writing the first words of the first chapter, I am confident that I have made the right choices. The script for the book is completed with approximately 20,000 words to be spread over some 170 pages (which means tons of pictures!!!).
Looking forward to November and to hearing your view of the book!